Copenhagen #2


The event has ended.


Share your idea, build your team and get to work: life is short, so why wasting time? Give all you’ve got and create a new business from scratch in a weekend. In a unique atmosphere, people from various backgrounds come together and develop early business concepts.

In the modern world everything is getting more and more commoditized which makes it hard to stand out in the competition for the customers. This creates a need for a new way of thinking in order to be able to keep up with the growing demands. The winners of this race will be the ones who are able to create the most value to their customers through experiences – welcome to the Experience Economy!

Mentors with proven experience in start-ups will guide you with first-hand tips on how to make a successful business. By Sunday, you’ll have the foundations for a functional start-up: the projects developed during the weekend will be evaluated by a panel of judges.

You can either pitch your own business idea or help a presenter develop their project during the weekend and afterwards. All ideas and people from all walks of life are invited!

P.S. You do not need to have any prior knowledge about experience economy or startup events (our great team and mentors will take care of that part), just a healthy appetite for having fun for an entire weekend!



15:00 - 16:00


16:00 - 16:30

Welcoming - What is The Experience Economy!?

16:30 - 17:30

Idea Pitching (3 min. per pitch, no slides)

17:30 - 18:30

Team Finding

18:30 - 19:00

Teambuilding Session

19:00 - 20:00


20:00 - 21:00

Presentations of small Teambuilding Projects

21:00 - 21:20

Session on The Business Model Canvas

21:20 - 01:00

Networking/Working Time

09:00 - 09:45


09:45 - 10:30

Session on Presentation Techniques w. John Zerihoun

10:30 - 12:00

Working Time

12:00 - 15:00

Mentoring Sessions (+ Lunch)

15:00 - 16:00

Implement Mentor Feedback

16:00 - 17:00

Session on Intellectual Property w. Marcus Malek

17:00 - 19:00

Working Time

19:00 - 20:00


20:00 - 01:00

Working Time

09:00 - 09:45


09:45 - 10:30

Session on Creating Your Pitch w. John Zerihoun

10:30 - 16:00

Working Time (+ Lunch)

16:00 - 16:05

Hand in Presentations (PDF or PPT)

16:05 - 16:30

Getting Ready

16:30 - 18:30

Final Presentations

18:30 - 18:50

Judges Voting (+ short break)

18:50 - 19:30

The Judges Present The Winners + Prize Ceremony!

19:30 - 20:30


20:30 - 23:30

Kick-Ass Networking & Afterparty


Global Partners


City Partners

Gold Supporters


Adrian Roessler
Business development, Podio
Bo Koch-Christensen
Project Manager Copenhagen School of Entrepreneurship
Can Ertuğrul
Board Member, Austrian Startups Worked in 3 startups, 2 in FinTech, experienced public speaker, mentoring and pushing startups out of their comfort zone since 2010. #AllroundBiz #BizDev #Traction #Marketing #Strategy #Pitching #Planning #BizModel #Fundraising #Storytelling  
Ian Choo
Faculty, Niels Brock Copenhagen Business College
John Zerihoun
Instructor, PhD, CEO Harvard Business School, Innsbruck University, Imagoflyfishing AB
Marcus Malek
Managing Director, Immendo Ltd.
Natasha Saxberg
CEO, Gignal
Tine Thygesen
CEO, Everplaces
Willi Wu
Founder & Lead Developer, Robocat
Christian Wylonis
Associate, Creandum
John Zerihoun
Instructor, PhD, CEO Harvard Business School, Innsbruck University, Imagoflyfishing AB
Jon Froda
Co-Founder & Director of Brand Strategy, Podio
Rasmus Bjerngaard
Investment Director, NorthCap

An encouraging community sparking career development.

The Pixel Hive

Building better on-line experiences through design.


2 tickets for the amazing Pioneers Festival!
1 hour consultancy from our judge and mentor John Zerihoun!
10.000 in cash prizes!
3 months of office space at ITUs innovative environment!


Contact person

Christian Rostrup Nielsen
Magnus Petersen-Paaske

Alexander Almegaard

IT University of Copenhagen

Rued Langgaards Vej 7
2300 København, DENMARK