Michael is a specialist for luxury and lifestyle goods and premium drinks and beverages. He is helping companies and brands with strategy development and implementation. Finding the right partner on the market, finding synergies between brands and target groups. Michael is also a communication strategy for successful companies. He has 15 years experience in internet luxury platforms and social media communication for luxury goods and beverages. Over 10 years experience in the wine and beverage industry from marketing and sales to strategy and market development